New Chief Marketing Officer at PicoQuant
In September 2018, Frederik Siegmann joined PicoQuant as chief marketing officer to pursue a holistic approach including product management, marketing communication, and brand management.
Frederik Siegmann (43) studied business administration and journalism at the Freie Universität Berlin (Germany) and the University of Limerick (Ireland). After graduating, he began his professional career in corporate communications at Philips Germany before moving on to service marketing at Philips Healthcare in Germany and Japan. Later, he took the leadership over business development in the ultrasound EMEA division at Philips Healthcare, where he was responsible for identifying and developing new market segments for ultrasound . Prior to joining PicoQuant, he was the Director of Product Management for biometry at Carl Zeiss Meditec AG and responsible for the global marketing and strategic development of the product portfolio.